Atheist Rap
Atheist Rap is a famous punk rock group from Serbia known for its unique style and socially conscious lyrics. We united our creative forces to design and develop a new brand identity and website that will allow them to connect more deeply with their diverse fan base, grow new audiences, and continue to thrive in the music industry.
We developed several concepts that reflect the band's strong identity. Using a combination of specific typography, color palettes, and imagery, we aimed for a design that would strongly resonate with their fans and share a clear and often rebellious message.
One of our biggest challenges was creating a website that would appeal to diverse fans with varying tech-savvy levels. To address this, we designed the website with a clean, modern layout that was easy to navigate and provided quick access to critical information such as tour dates, news, and merchandise.
We used bold, high-contrast colors and typography to create a cohesive, visually striking design aligned with Atheist Rap's brand identity. The site now features many stunning graphics and animations, making it a visually engaging experience for fans.
Mobile first website
We also created a mobile version of the site using mobile-first design principles so that fans could easily access it on the go.
We know that first impressions matter. We designed a mobile-optimized homepage that is visually appealing, easy to navigate, and provides relevant information that can make a positive first impression and increase the likelihood that users will engage further.